Brandguide

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Water. It’s both our businesses.
We are partners, working together to take water from good to great. Helping homes, businesses, industries and municipalities to improve, move and enjoy water. 

Brand
elements

Our logo and key graphic elements.

Customization of materials

How to use the Pentair logo on your materials.

Photography and video

How to apply Pentair photography and video.

Social
Media

How to reference Pentair in your channels

That’s why it’s very important to ensure that every interaction with our brand should be consistent - using the same messaging, logo and design elements.

So that you know how to use and refer to the Pentair brand in your own literature, websites and other communication materials, we’ve created these Pentair Channel Partner Brand Guidelines.

These guidelines are designed to ensure the success of the Pentair brand while also maintaining the integrity of your company’s own brand and business.

We appreciate your support to ensure these guidelines are used and met. By using our brand correctly and giving it more visibility, you will help us both to grow.

Should you have any questions, please don’t hesitate to contact your Pentair representative. 

 

Pentair. Bringing Water to Life. For Life.

John Jacko, Chief Growth Officer, Pentair 

ABOUT US 

 

 

pentair

At Pentair, we believe the health of our world depends on reliable access to clean water. We deliver a comprehensive range of smart, sustainable water solutions to homes, business and industry around the world. Our industry leading and proven portfolio of solutions enables our customers to access clean, safe water, reduce water consumption and recover and reuse it. Whether it’s improving, moving or enjoying water, we help manage the world’s most precious resource.

Pentair had revenue in 2019 of $3 billion, and trades under the ticker symbol PNR. With approximately 120 locations in 25 countries, 10,000 employees, and over 1200 patents, we believe that the future of water depends on us. 

PURPOSE, MISSION, AND VISION

Purpose
We believe the health of our world depends on reliable access to clean, safe water.

Mission
Pentair delivers smart, sustainable solutions that empower our customers to make the most of life’s essential resource.

Vision
To be the leading residential and commercial water treatment company built through empowered employees, delivering for customers and creating value for shareholders. 

BRAND PROMISE

Our Brand Promise is, in essence, our emotional contract with every customer. It’s a short phrase but represents a “big idea” that adds value to the lives of users and separates us from competitors.

 

Click above to watch our video and find out more!