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- Rule the Pool by Elevating Your Business in 2024
This past year flew by, and 2024 has kicked off with gusto. Though the year is still young, pool owners everywhere are gearing up for a splash-tastic pool season, and they’re looking to pros like you to help make the season effortless. Fortunately, Pentair Pool has your back as you’re serving your customers, and our team has some tips to help you Rule the Pool at each and every backyard you visit.
Looking back on 2023…
In the previous year, a surge of innovative products helped springboard the pool and spa industry toward a more modern, cutting-edge state. Many of these products help you save time in the backyard, and they’re packed with innovations that help your customers embrace ease. Things like automation and connectivity via apps make pool ownership easier than ever, and that trend is likely to continue in 2024. However, you’ll still want to stock up with some of Pentair’s best products of 2023!
IntelliBrite® Architectural Series Pool and Spa Lighting was one of Pentair’s many gamechangers to step on the pool and spa scene in the past year. With 60% more brightness and 50% more energy efficiency*, the Pentair IntelliBrite Architectural Series Light shines light widely and evenly in all directions and minimizes dark areas. With a more well-lit pool, you help your customers prioritize safety, and you also set them up with a visually dazzling experience that enhances nighttime swims.
Another star of 2023 was the IntelliFlo3® Variable Speed and Flow Pool Pump, an ENERGY STAR certified pump from Pentair. With a variable speed and flow pump, pool owners can save up to 90%** on pool energy consumption. Those energy cost savings add up! Your customers will also appreciate the optional onboard relays, which provide automated control of two additional pieces of equipment. The benefits don’t just extend to homeowners. Pool professionals can use the Pentair Pro app to monitor the IntelliFlo3 remotely, adjusting performance and troubleshooting issues to save themselves a trip to the backyard.
A major trend continued throughout 2023 was the prevalence of automation systems and connectivity. Pool owners are increasingly discovering the benefit of automating their pool equipment, and they’re looking to pros like you to help them bring their pool dreams to life. Having something like the IntelliCenter® Pool Control System in your arsenal can help make pool life more effortless for your customers.
What’s on the horizon in 2024?
So far, 2024 is already promising additional exciting developments in the pool industry. Smarter and more energy-efficient pool technology is poised to take center stage, further streamlining pool management and making your job even easier.
One major trend to keep a pulse on in 2024 is remote monitoring. This technology allows you to observe, troubleshoot, and adjust product performance from afar. In the pool industry, this technology comes to life in the Pentair Pro app. By remotely monitoring your customers’ connected pools, you can often save yourself a diagnostic trip to the backyard. For pool owners, they’re also saving time on that initial trip, and the peace of mind your business delivers to them through remote monitoring is invaluable.
Remote monitoring is something to consider bringing into your business, as it enhances your white glove service offerings and can elevate your reputation. In 2023, “recession-proofing” your business was a major topic of discussion online, and it continues to capture attention in 2024. As you’re thinking of easy ways to enhance and position your business, remote monitoring is an excellent option to bring into the fold. The Pentair Pro app is free to download, so remote monitoring your customers’ connected Pentair pool products is an effortless investment.

Tips to help you Rule the Pool this season.
Life on the road can be demanding, and things like self-maintenance can fall to the wayside. But you’re a pool pro – you’re built to maintain things, and taking care of yourself should be at the top of your to-do list. With these easy tips, you can maintain personal wellness while on the go or relaxing at home.
- Stay hydrated! Dehydration is common among adults, especially those who spend long hours in the sun. Believe it or not, dehydration can be dangerous, and it’s a common cause of hospital admission. Therefore, staying hydrated is not just an investment in your wellbeing, but in the health of your business – imagine an unexpected leave from work during the busy season! Get in the habit of carrying a reusable water bottle to stay hydrated.
- Protect your skin. One in five Americans are expected to develop skin cancer in their lifetime, according to the American Academy of Dermatology Association. Investing in quality sunscreen can help protect your skin from harmful UV rays, and additional protection in the form of a wide-brimmed hat and sunglasses can amp up your coverage.
- Opt for healthy snacks. When you’re on the go, the barrage of roadside signs advertising local fast food can be hard to ignore. However, keeping nutritious snacks like fruits, nuts, and granola bars in your work truck can help keep your energy levels up and stave off the temptation to give in to fast food.
- Protect your joints. When you’re constantly up and down, your joints may start to feel stiff. Incorporating frequent and simple stretches can help prevent stiffness, but there are other tools to keep in your arsenal, too. Things like kneeling pads (think about those soft, foam pads gardeners often use) and yoga mats can provide a much-needed barrier between your joints and the hard concrete at a pool equipment pad. You’ll be surprised by how much of a difference these tools make.
Rule the Pool with connectivity in mind.
As you dive into the 2024 season, expect pool owners to ask about how their pool experience can be more automated and effortless. In an increasingly digital age, connectivity is more than just a buzzword – it’s a gamechanger and a way of life for many of your customers. Here are a few benefits that come from helping your customers build a fully connected pool pad, complete with an automation system and an easy-to-control dashboard like the Pentair Pool app on their smartphone:
- Remote monitoring and diagnostics. Smart devices have truly revolutionized the way pool professionals work. Getting alerts and troubleshooting without even being on-site saves time for your business and ensures a more seamless experience for your customers. This service transforms the way you and your pool owners interact!
- Set schedules to save energy. For pool owners, setting schedules for equipment like variable speed and flow pumps can help them lock in energy cost savings, which can effectively drive down the costs of pool ownership while making it more effortless.
- Training and professional development. While you’re working with your smart device, you might as well tap into its full capabilities! By becoming a Pentair Partner, for example, you’ll have access to online trainings, webinars, and scheduling for upcoming training sessions near you. Video streaming sites and podcasts also open up the possibilities for learning on the go. It’s easy to listen while you’re on the road!
Preparing for a successful pool opening season.
Spring and warmer weather will be here before we know it. It’s never too late to Rule the Pool! Effortlessly elevate your business with remote monitoring, strive to make peace of mind a priority for your customers, and invest in your business by investing in your wellness. As we look ahead toward the 2024 pool season, setting out with the intention to Rule the Pool can help you stay afloat in an increasingly competitive market.
Ready to dive into the season with confidence? Become a Pentair Partner! Visit pentairpartners.com to learn more.
*Compared to Pentair IntelliBrite 5G Color LED Pool Light in white color mode only. The IntelliBrite Architectural Series delivers higher lumen output depending on color mode, ranging from 28%-141% brighter, while energy efficiency improvements range from 17-58% based on color mode.
**Savings based on variable speed pump compared to a single-speed pump running 12 hours per day at an average of $0.16 per kWh in a 20,000 gallon pool. Actual savings may vary based on local utility rates, pool size, pump run time, pump horsepower, pump rpm, plumbing size and length, pump model, service factor and other hydraulic factors. Individual Weighted Energy Factor (WEF) scores and savings may vary by model.